Consultant Spotlight: Meet Maggie Rush Vinciguerra, Senior Consultant — A Marketing Writer Who Inspires Confidence and Connection
With more than 25 years of experience, exceptional communications skills, and a talent for keeping cool when the heat is on, is it any wonder Maggie Rush Vinciguerra is a highly sought-after consultant for content that tells a human story in the financial services industry?
Managing projects with precision
Maggie’s aptitude for strategy and versatility is second to none. Take, for example, her decade of experience developing sales and marketing materials for multiple divisions of a global investment company. “I moved around from one product area to another — from wealth management and retirement to treasury services and digital custody — and everything in between,” she said. “I loved the challenge and variety, but also the ability to bring a consistent overall voice.”
Maggie quickly earned a reputation for collaborating closely with stakeholders to deliver thought leadership content, while partnering with designers and vendors to execute promotional campaigns — especially for new releases and product launches. “The client realized that I could create clear and compelling messaging for their products, and that I worked well with product owners to help them communicate their product stories to a broad audience,” she said. “Word got around!”
Helping clients and communities flourish
Maggie possesses that rare combination of efficiency and empathy, working to understand how to best support her clients. “They appreciate my willingness to listen well and ask questions,” she said. “I like to ask, ‘What can I take off your plate?’ If I see a project need that I can fulfill, or an aspect where I can add value, I want to take on that task.”
A human gyroscope, Maggie maintains her equilibrium and tranquility when the stakes are high. “Nothing fazes me, probably as a result of how long I’ve been working in this industry. Years ago, when I was managing communications for a corporate acquisition, the project and timeline were in chaos. My manager took me aside and told me I demonstrated total grace under pressure. This remains one of my favorite compliments.”
Maggie’s professional strengths also apply outside of work. She served as president of her local community foundation for four years and board member for an additional two years. During this time, she helped the group initiate a long-overdue strategic planning process.
Connecting with Collabry
Collabry is the perfect place for a collaborative consultant who builds strong relationships, offers strategic insight, and delivers measurable results like Maggie — and we’re delighted to have her. If you have a project that could benefit from Maggie’s unique skill set, let’s talk.